Local Search Marketing Makes Small Business Owners Uncomfortable

Local Search Marketing is the new Yellow Pages! Free Report Reveals Secrets!

The times are changing fast and most small business owners are very nervous about their future. It’s bad enough that the economy is in rough shape and is taking its toll on millions of small business owners and now you must deal with a new way of marketing your business using local search marketing. On the bottom of this article is a link to a Free Report every small business owner needs to read!

Why does local search marketing make most small business owners uncomfortable?

It is a totally new way of advertising and anytime something new comes in to play it makes people nervous. Change is a hard animal to conquer, especially when it costs money!

Here are the facts…

The way you have been advertising your business is no longer effective. Consumers have changed the way they find products and services in their local market. They don’t pick up the Yellow pages anymore, and newspaper circulations are decreasing at ever increasing rates. Most small business owners are familiar with traditional ways to advertise and it is hard to grasp all this new local search marketing stuff.

Making matters worse, there has been a huge influx of local internet companies and consultants hawking programs and systems that are expensive and ineffective. Many small business owners have been burned by these people and are reluctant to step back in. Unfortunately, many of these so called Local Internet Marketing consultants have very little experience and have no clue about what your small business needs to do when it comes to local search marketing.

Here are a few red flags you need to watch out for.

People that guarantee top rankings in Google. They charge big dollars and in most cases do not even target your best keywords. What good is number 1 rankings in Google if it is for keywords nobody is using?

Sales reps that really don’t know what they are talking about. They have a script and a one size fits all product. Most of them never ask questions about your business and use big words to impress you. Although the fundamentals of local search marketing are the same it must be fine tuned to fit your business.

Do it yourself programs that make local search marketing sound so easy. Unless you have lots of time to learn how to do search engine optimization and the ability to monitor your stuff everyday you will end up paying for a program that sits on your shelf.

Local Search Marketing is not an option anymore and the better you understand how it works the more comfortable you will become when speaking with consultants. that is why I created this Free Report called “The Small Business Survival Guide To Local Search Marketing in 2010″ It is a 22 page eBook that explains what you need to be doing and why. I have kept things very simple and explained the 3 areas you need to focus to market your business online and attract new customers.

Download your Free Local Search Marketing Report by going to Local Search Marketing Report right now!

Local Business Listing Help For Your Small Business

If you are a small business owner you have access to a powerful marketing tool called a Local Business Listing.

Local business listing results imageLocal Business Listings are probably one of the most misunderstood and misrepresented marketing tools at your disposal. The fact is, every small business should have one, and if properly optimized it can help you dominate your local market and attract more customers.

If you have been in business for a few years, you probably already have a local business listing out there in some local search engines and local directories. These listings should include the basic information about your business and should be under your control. If you have listings out there, you need to claim them asap and take control of the content.

Having your local business listing show up in the Google local results is your first step. Google is the biggest source for searchers looking for local businesses. But, how does Google determine where you will show up in their results?

There are several different criteria and I highlight them in my Free Local Search Business Listing video. I made this video tutorial to help small business owners understand what a local business listing is, and why it is so important to have a properly optimized listing to dominate your local market.

I discuss keyword research, Google citations, and how online reviews affect your rankings. The video is free because I want small business owners to understand what they need to do and how to handle all these telemarketers that are pushing the latest, greatest search engine formula.

You do not need a website to get top rankings in Google if you use your local business listing properly. A local business listing is simply a overview of your business that includes information about who you are, what you do, and where you are. It can appear on page one of Google and drive new customers to your business.

Before your fork over hundreds of dollars to some local internet marketing consultant, watch this free video. It is loaded with straight information without the sales pitch.

Go to Local Search Business Listing and learn how to dominate your local market online.

As a bonus for watching the video,  I am offering you a Free Local Listing Search test. This test will show you how your local business listing is doing and what keywords you are ranking for. Remember, being number 1 in Google does you no good if you are targeting the wrong keywords.

Jeffrey Taylor is a 15 year Internet Marketing expert and Founder of LocalGoldMine.com a Internet Marketing Firm specializing in helping small business owners use internet marketing to attract new customers to their business. Find out more about how he can help you at Local Internet Marketing GoldMine

5 Reasons You Don’t Have A Small Business Website Yet

Having a well designed search engine friendly website is no longer an option for small business owners!

10 years ago it was cool to say you had a website for your small business. In fact, it was kind of a status symbol to tell your friends and family you had a website.

But, it was not really a necessity at the time. Fast forward to 2010 and everything has changed. Traditional advertising outlets no longer drive customers like they used to. Yellow page usage is dead, newspaper circulations are dropping, and nearly 80% of the population have internet access.

With all the reasons you need to have a website in 2010, here are 5 of the top reasons some small business use to why they still do not have one.

http://www.youtube.com/watch?v=78_ZWdj4SXQ

For more videos about Local Internet Marketing visit our YouTube channel http://www.youtube.com/user/localonlinegoldmine

If you are one of the small business owners that does not have a website yet, you are missing out on a huge market. The fact is, customers use the internet to find local products and services. You are losing customers to your competition everyday!

Go to Build a Local Website and take a look at the Free video that explains the “6 critical steps to building a locally focused, search engine friendly website for your small business.”

Follow these 6 steps and you are well on your way to getting your small business online and generating new customers on a daily basis.

At Local Internet Marketing Goldmine we offer a Free consultation and provide you with straight talk about what you need to do to get a professional website up and producing without spending thousands of dollars. Contact us today and find out how to get in the game! Go to Local Internet Marketing Goldmine right now!

Before You Design A Local Website For Your Small Business

Before you pay a Website Designer for a Local Website for your small business you need to read this post!

One of the biggest mistakes you can make as a small business owner is hiring a website designer without doing a complete check on what they will do for you. You see, most website designers do very good work.  But, in most cases all they do, is build you a nice looking website.

It is estimated that over 95% of small business websites are under performing or not performing at all, when it comes to generating traffic or attracting customers. The main reason for this is that they paid a website designer for a website and that is where it ended. Unfortunately, there is quite a few areas that were not addressed and your website is left to die a slow death on the internet.

I just uploaded a fantastic and Free 2 part video series called:

The 6 Critical Steps To Building A Locally Focused, Search Engine Friendly Website For Your Small Business.

I created this video series to help small business owners get an inside look at what needs to done before you build your website. It will help you ask the right questions when searching for a website designer.

The fact is, most website designers know very little about search engine optimization and build websites that will never see the first page of Google. They do not know how to do keyword research or do a thorough analysis of your competition. They just gather some info about your company and build a nice looking website.

What good is a nice looking website if no one ever sees it?

That is probably the number one problem small business owners are stuck with after they pay the website designer.

If you are getting ready to put your business online and build a website, take a few minutes and watch the video. It goes through each stage of development and allows you to ensure that your new website will be locally focused, search engine friendly, and above all, a customer magnet.

Just Go To Local Website Design Tips and watch the videos.

In the Free 2 Part Video Presentation below I am going to show the exact steps you must take to creating a powerful, lead generating, search engine friendly, website.

  • What questions should you ask a website designer before you sign?
  • Why do most small business websites fail to ever get any significant traffic?
  • The most important steps to take before you design a single page.
  • How to create a customer driven website.
  • What you Must do after your website is finished.

Before you waste thousands of dollars and months of time, you need to take advantage of these free videos. They are not sales pitch videos! They are purely informational and created by a 15 year Internet Marketing expert that specializes in lead generation and search engine marketing.

Go To Build A Local Website right now and watch the videos.

Jeffrey Taylor has been an Internet Marketing Specialist since 1995. Over the past 15 years he has worked with both large corporations and small business owners. He specializes in Search Engine Marketing and lead generation.

He is the Founder of LocalGoldMine.com a Phoenix Arizona based Internet Marketing company that specializes in helping small business owners create a powerful online presence in their local market.

Find out how you can design a website for your small business that is locally focused and search engine friendly. Jeffrey is always available to discuss your unique situation and will help you create a powerful and affordable internet marketing plan for your small business!

Does Your Small Business Pass The Local Search Engine Test?

The most important test your small business will ever take!

If you are a small business owner that relies on your local market for customers, you are probably aware that the Yellow Pages no longer pull in the customers the way they used to.

The fact is, the internet has completely changed human behavior. People don’t go to libraries as much as they used, people don’t read newspapers anymore, people skip right by the TV commercials with their DVR recorders.

But above all, people do not turn to the Yellow Pages anymore when they need to find a local business!

Most marketing experts agree that Local Internet Search has replaced the Yellow Pages as the ‘GO TO‘ place for consumers looking for products and services in their local area.

On the bottom of this page we have provided you a link to take the local search engine test and it’s Free! To take the Free local search engine test go to Local Search Engine Test

Google knows where the future of local search lies!

The fact that the big 3 search engines have pumped millions of dollars into perfecting their local search results should send a strong message out to small business owners. Local Internet Search is here to stay and it is only going to get bigger!

The next big local search wave is Mobile Search!

There are over 51 million smart phones out there and the number is exploding. These smart phones allow consumers to use search engines to find local businesses without a computer! They can search from anywhere and they are. Imagine, being able to find a local business while in your car and pulling up a Google map to guide you there!

Google is pushing their new smart phone called Android (I own one) and their local search results are fantastic! You cannot ignore the coming smart phone revolution!

How can you dominate your local search engine listings?

Now that you realize that Local Search Engine Marketing is no longer an option if you want to attract new customers, it is time to take a look at what you are currently doing and what you need to do.

LocalGoldMine.com has created a FREE Local Internet Search Engine Test for small business owners like you! NO Website Required!

We are looking at your online business listing presence not your website. So, if you do not have a website, don’t worry it will not effect the results of this test.

To take the Free local search engine test go to Local Search Engine Test

The test is free and we look at 2 important areas:

1. Your business name visibility - First, we check to see if your business listing appears when someone types in your business name. We look to see what directories and search engines even have your listing. Scoring well on this part of the test is not bringing you new customers.

2. Local keywords and phrases related to your type of business - This is where the rubber hits the road. We do a keyword check to see what people are actually typing into the search engines to find your type of business and then we look for your ranking. We do a search using local identifiers, so make sure you let us know all of the areas you service. If you do not score well here you are losing customers!

The only way to put your business in the local search engine results is to find out where you are right now and where you need to go! You can’t fix it until you know what’s broke!

Take the local search engine test now!  Local Search Engine Check

Learn more about local search engine marketing by reading an excellent article Local Search Marketing Tips For Small Business