Increase Traffic To Your Website Using Content Distribution Marketing

The biggest problem as a small business owner today, is understanding how to increase traffic to your website.

As use of traditional advertising outlets like the Yellow pages continues to decline and newspaper circulations are plummeting, many small businesses are looking for new ways to attract new customers. The smart ones understand that their best potential customers are going online to find products and services in their local market. The key is to get your website content in front of these online shoppers and turn them into customers.

The problem is,  too many small business owners have paid a lot of money for a website only to find out that it is receiving little or no traffic. In most case, the website designer never told them about marketing their website and how to increase traffic by reaching interested prospects in their local area. Read this article about  powerful and affordable website design tips.

Here are 3 areas that the small business owner must focus on if they hope to increase their search engine rankings and increase the number of interested visitors to their website.

1.  You must have a search engine optimized website with good content. All of your web pages must be designed for  keyword phrases that people are typing into the search engines to find your products and services.

2.  You need lots of quality back links to your web pages from other websites. Google looks at links from other websites as a vote for your content and rewards you with higher rankings. The key here is focusing on getting links back to all your  importantweb pages, not just the homepage.

3. You MUST create a large scale Internet presence using what is known as content distribution marketing.

What is content distribution marketing?

Content distribution marketing is the process of delivering valuable information to numerous online outlets with the intention of providing valuable information and in return, receive more visitors and back links to your website.

The primary purpose of content distribution marketing is to position yourself and your business as an expert in your particular industry. The more value you provide and the more content you publish is going to determine just how big your Internet presence becomes, and how many backlinks you receive to your website.

Here are a few of the best ways to use content distribution marketing to increase traffic to your website.

1. You can write articles and submit them to the top article websites online. Your articles should be keyworded, well written, and the article websites allow you to put your back link in the author resource section..
2. Do you have a blog? If yes, you should be constantly posting new information and submitting your posts to the blog post distribution services and RSS feeds. Your blog posts should have numerous links back to your website throughout each post.
3. Online press releases are a great way to get massive exposure. To effectively get your message out, you should try to do at least one per week. Most online press release services allow one link back to your website.
4. Video is a powerful way to get your message out and people love to watch videos. Make each video short and interesting. Make sure you change up the title of your video and submit it to all the top video websites starting with YouTube.

There quite a few other ways to distribute content throughout the web but those are the top 4 you should focus on first.

How to find topics to turn into content. Finding interesting and valuable topics that pertain to your business is the most difficult task for most people.

Here is a great way to create topics to write about.

• Take out a piece of paper and write down the top 10 problems or questions your current customers have that leads them to need what you sell.
• Solve each problem or answer each question with a seperate article, blog post, press release and video.
• When finished you should have 25 pieces of content to distribute.

Do not make every piece of content exactly the same. Your articles, should be keyworded and written differently then your blog post and your press release. This helps you avoid duplicate content. For each piece target different keywords that are similar to your main keywords and make your titles different.

You can also find new topics to write about by searching through article websites, doing searches for specific topics and simply asking current customers what their biggest questions are. Provide relevant, valuable content on a regular basis and you are well on your way to increasing traffic to your website through click throughs and back links.

Content Distribution Marketing can be very time consuming for most business owners. 15 year Internet Marketing expert and full time search engine marketer, Jeffrey Taylor  provides affordable and powerful solutions to getting your content all over the internet and generating back links to your website. To find out how you can start using content distribution marketing to dramatically increase traffic to your website contact him for a Free content distribution marketing consultation.